DEAR CUSTOMER,

I read your letter, and there are some things that I want you to know as well. First of all, thank you for saying all of those kind and caring things. Customers like you make everything worthwhile. I can honestly say that it is a pleasure to work with you to make your pet’s life the best it can be. Without my customers, I wouldn’t be in this amazing business.

 

Thank you for trusting me with your best friend while you are busy at work or with other plans. I completely understand that you have things that require your time and commitment, and I get great joy from the fact that I can care for your pet while you are away. I love watching your dog run through my daycare field to catch a ball, completely unbridled. The look of pure joy on their face when they bring that ball back to me always takes my breath away a little. Thank you for sharing your best friend with me for a few hours. I love knowing that when you go home together your pet is tired out and ready to snuggle. Thanks for helping me remain organized by requesting your bookings online, and filling in all the details that I need to know. Staying organized means less time in the office, which means that I can be doing what I really want to do-taking care of your pet! Thank you for trusting me to come to your home when you aren’t there…I know that is a big step for anyone to take. When I come through the door your pet always runs to greet me with a wagging tail, and it makes my day. I’m glad that when you get home you can enjoy your time with her that much more.

 

I know that it is a terrifying experience to be away from your pet when they need medical attention. I am a pet owner as well, and I completely understand how you feel. Thank you for trusting me and my staff in this difficult time. I want you to know that I will never stand by idly and let your best friend hurt physically, emotionally, or otherwise. I promise to provide medical care and love when they need it. I promise you that when something scary happens, I will always be there, looking into their eyes and reminding them that you love them unconditionally. Thank you for always thinking ahead and filling your account with the medical information that I will need to know in order to care for your pet properly in this situation. I know it only took you a minute, but you allowed me to respond gracefully and efficiently during an extremely stressful time.

 

Last night was your pet’s first night here, and it took him a while to get comfortable and go to sleep. I’m sitting at the table now, writing you this response, while the early morning sun shines in and warms him up. His fluffy tail is wagging in his sleep, so he must be dreaming of you. I want to thank you for including that little tip in your booking instructions about giving your dog his blanket when he’s upset. It helped a lot.  I’m going to make sure that he has the best time while he is on his own little vacation. You have fun on your well-deserved trip, and don’t worry about a thing. We’ll see you when you get back.

 

Please don’t worry about being overwhelming. I totally understand how much your pet means to you. He is your best friend, your baby, and I get how hard it is to trust someone with such a precious gift. I genuinely look forward to each moment that you allow me to spend with him, and I’ll be sure to give him that extra belly rub that helps him get to sleep at nap time. I’ll make sure to send you a photo of your dog playing later, he makes the funniest faces for the camera.

 

Finally, thank you for having faith in me. More than anything, I want to make the lives of you and your pet better. I’m so grateful that I have earned your trust, and that I can be seen as a friend to you and your pet. Running a pet business is a big responsibility, but it is one that I look forward to each and every day. You are their entire world, and I am constantly amazed that you would do me the honour of letting me stand in your place, even for just a day. For all of the ways that you enrich my life, my customer and their pet, I can’t say thank you enough.

 

Sincerely,

Your Pet Business Owner

 

If you would like to try out ProPet Software for your business, or if you think your pet care provider would benefit from a free demonstration, let us know in the comments below.